Ant Burger Launch Dinner

The Ant Burger Launch Dinner in LA and NYC celebrated Shake Shack’s collaboration with Enrique Olvera and Agua Mágica, pairing the limited-edition burger with a curated mezcal and dining experience.

NYC | 2022

Theory Shades of Fall Dinner

As part of NYFW, Theory hosted a monochrome-inspired dinner at The New Museum, where each course and lighting design reflected the color-driven themes of their Shades of Fall campaign.

NYC | 2023

Sara Beltrán x Agua Mágica Launch Dinner

A private dinner celebrating the launch of designer Sara Beltrán’s engraved obsidian bottle cap collaboration with Agua Mágica. In partnership with the culinary minds of Cosme, the evening brought together art, craftsmanship, and mezcal culture through a thoughtfully curated menu and storytelling around the piece’s design and ancient influences.

NYC | 2022

Earth Day at Galeries Lafayette

Noah’s "SOS" installation at Galeries Lafayette Champs-Élysées explored themes of sustainability and ocean conservation through a multi-layered experience. The month-long activation featured a VR underwater film by Michael Muller, a found-object art exhibit by Duke Riley, and a reading space for environmental magazine Hot Hot Hot!, all housed in six glass structures overlooking the store.

Paris | 2019

Oaxaca Press Trip

A curated multi-day experience in Oaxaca, bringing guests into the heart of mezcal culture through distillery visits, culinary pairings, and immersive storytelling celebrating Agua Mágica’s origins.

Oaxaca | 2022